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MOBILE SHATTERS RECORDS IN Q2 2019 WITH 30 BILLION APP DOWNLOADS

Consumers downloaded more Apps and spent more money in the App stores than ever before

 

According to new market data issued by App Annie,  the leading global provider of mobile market data, Q2 2019 was the largest quarter yet for mobile in terms of downloads and consumer spend.

New App installations hit a record high of 30.3 billion in Q2, an increase of 1.9 billion over the same quarter in 2018.  Downloads from Google Play were up 10 per cent to 22.5 billion as a result of growth in emerging markets such as India, Brazil and Indonesia while App Store downloads remained consistent year-on-year at nearly 8 billion, with China, the US and Japan leading demand.

 

Downloads of Finance Apps is a growth area

Downloads of non-gaming Apps, and in particular Finance, Food & Drink and Education Apps, showed the greatest growth in terms of downloads on iOS in quarter 2. Google Play also saw particularly strong growth in downloads of non-gaming apps at 15% year over year with Auto & Vehicles, Comics and Entertainment Apps leading the way.

Mike Page, Head of Product Management, MyFirmsApp, developers of the leading OneApp platform for accountancy firms worldwide commented: “Mobile is  transforming every industry across the globe and has become a mainstay of consumers’ daily routines. It is not a surprise to see that downloads of Finance Apps are on the rise as accountants that have their own App say that their clients prefer to have all their software and systems in one place and to receive messages directly on their smartphones. Apps are a vital component in solving the profession’s communication challenge.”

 

The Top 10 Apps Worldwide Q2

  1. Facebook Messenger
  2. Facebook
  3. WhatsApp Messenger
  4. Tik Tok
  5. Instagram
  6. Snapchat
  7. LIKE – magic music video maker
  8. SHAREit
  9. Spotify
  10. UC Browser

Globally, Facebook Messenger was the most-downloaded app across both the iOS and Google platforms, followed by the social media company’s main app; WhatsApp, Tik Tok; and Instagram. Tinder topped the consumer spending list, followed by Netflix; Tencent Video; video platform iQIYI; and YouTube.

 

UK market shows one of the largest year-on-year growths in market share

The markets with the largest year-over-year growth in market share were the US, UK and Brazil. The top 3 markets driving year-over-year growth in overall iOS consumer spend remained stable: the US, China and Japan.

Global consumer spend across each App store grew 20% year over year in Q2 2019; however, iOS maintained its sizable lead. On iOS, apps outside of games accounted for nearly 35% of consumer spend compared to 15% on Google Play.

 

Breakout Apps of Q2 2019

  • Snapchat saw a surge in downloads with the release of new augmented reality filters and its new, faster Android mobile app
  • YouTube broke into the top 5 by consumer spend as more consumers turn to mobile to stream their favourite content and users subscribe to unlock YouTube’s paid features including ad-free, offline play, background play and access to exclusive content
  • TikTok ranked highly by both global downloads in Q2 2019 and average smartphone monthly active users, with particularly strong growth in the latter. Their growing user base is fuelled by demand for creating and streaming short form content and the power of the network effect. China is a large contributor to growth in active users.

 

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BATTLEFACE RECEIVES INVESTMENT FROM FINTECH VENTURES FUND

battleface Inc., a rapidly growing tech-enabled insurance startup focused on providing travel insurance products for unconventional travellers worldwide, announced today that it successfully closed its seed financing round with backing from leading strategic and venture capital investors.

 

Atlanta, Georgia-based Fintech Ventures Fund has invested in the company, joining existing investors Greenlight Re and Tangiers Group. This investment will be used to expand software development, hire sales and business development personnel, and further the company’s global reach.

 

Sasha Gainullin

battleface is led by a team of travel insurance experts. CEO Sasha Gainullin previously developed global operations for AIG Travel Guard and has worked with battleface since its inception. Managing Director Paul Simmonds brings experience as a Lloyd’s of London underwriter with previous leadership roles at Berkley Syndicate, CNA Hardy, Brit, and Goshawk.

 

“We got our start because many travellers couldn’t find the right insurance products with coverage for their unique travel destinations and real needs,” said Gainullin. “With the latest investment from Fintech Ventures Fund, we’ll continue to expand our B2B partnerships custom-building travel insurance solutions for groups, including business and NGO travellers, associations and membership-based organisations.”

 

battleface combines innovative technology and underwriting to create, distribute and service specialty travel insurance products for people in both retail and wholesale. Products are supported by a network of 24/7 assistance coordinators, medical providers and on-the-ground field agents who provide emergency claims, medical and travel assistance services on a global basis.

 

Fintech Ventures Partner Lucas Timberlake said: “A core area of our fund’s investment thesis is that technology can be leveraged to more efficiently provide insurance products to markets that have been underserved by current offerings. We believe that battleface’s seasoned management team will create an industry leader in the travel insurance space. It is for these reasons that we are excited support the company’s future growth.”

 

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VANQUIS BANK PARTNERS WITH HOOYUTO DIGITALISE KYC PROCESSES

HooYu KYC digital journey deployed during the customer lifecycle on a risk-based approach

 

Leading customer onboarding and KYC technology firm, HooYu, has announced a partnership to digitalise Vanquis Bank’s KYC processes.  The HooYu KYC journey has been selected to provide additional identity proofing during the customer lifecycle when customers perform a potentially high-risk action on their accounts.

 

Vanquis Bank is part of the Provident Financial Group, a UK and Ireland business with over 140 years’ experience in lending to consumers who are not well served by mainstream lenders. With millions of customers, Vanquis needed to find a way to help balance fraud prevention and KYC with a great customer experience.

 

Existing customers calling in to the change the details on their account were in some cases having to wait weeks before the change could be approved.   The team at Vanquis Bank is continually looking to improve how their products work for their customers and that they are easy to apply for and manage.  Vanquis Bank decided to implement an ID document validation solution that would speed up customer lifecycle management and improve the customer experience.

 

Sue Singleton, Process Change Assurance Manager at Vanquis Bank said, “By adding HooYu to our KYC tools, we can improve some of our higher risk customer processes and can now facilitate customer requests without asking the customer to post in copies of documentation. Our agents deal with thousands of customers a day and now what could have been a delay of weeks for our customers, can be achieved in a matter of minutes with HooYu”.

 

David Pope, Marketing Director at HooYu said, “It’s been great to see the results of Vanquis implementing the HooYu digital journey and how the HooYu UI and UX tools are helping their customers though the KYC process.”  

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