Tag: engagement
Why flexibility will beat loyalty: How payment choice will redefine customer relationships
By John Lunn, CEO & Founder of Gr4vy
For years, loyalty has been the golden metric in customer retention. Brands invested heavily in rewards programs,...
A bump in the road for ESG?
Paul McMillan, Editor-in-chief, With Intelligence
ESG investing is making headlines in the US, creating a new layer of risk considerations for investors
Navigating political ESG risk has...
How can financial institutions use positive friction to ensure better outcomes for customers?
By Tanveer Qureshee, Financial Services Solutions Lead at Zone
In July 2023, the Financial Conduct Authority’s Consumer Duty rules will come into force, which will...