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NGDATA LAUNCHES PARTNER PROGRAMME TO BRING DATA-DRIVEN INSIGHT TO A RANGE OF NEW INDUSTRIES

New partner programme equips partners to deliver sector specific solutions based on its Intelligent Engagement Platform

 

NGDATA announces today a new partner programme that enables businesses across a range of industries to provide their customers with relevant real-time offers, through participating organisations.

 

NGDATA delivers transformational benefits to a range of global businesses. The new partnership programme will enable systems integrators and other channel partners to develop industry specific ‘out-of-the-box’ solutions on top of the company’s Intelligent Engagement Platform (IEP). This will empower NGDATA’s partnered domain experts to design vertical-specific use case packages, accelerating the time to market of businesses’ marketing campaigns. The first partners in the programme include business transformation company delaware and, brand relationship technology provider,  Seaters.

 

“Across industries, we’ve identified that there is a common struggle to reach the same business goals: increase market share, increase wallet share and increase retention. Achieving these goals requires a deep understanding of the industry in order to develop ready-to-use solutions within our platform.” said Jens Ponnet, Global Head of Partnerships. “With the release of the latest version – the 4.0, released in June – our partners can now build capabilities on the platform, tailored to any industry. Ultimately, through these pre-packaged use cases, businesses will benefit from more engaging interactions with their end users.”

 

NGDATA’s Intelligent Engagement Platform already transforms businesses’ understanding of their customers’ journeys, to improve servicing, reduce churn, strengthen relationships, and maximise customer lifetime value. One example is the Belgian bank Belfius, which uses NGDATA’s IEP to put customer analytics and AI in the hands of its marketers. Belfius achieved incredibly effective and hyper-personalised customer engagement in real-time which doubled pensions savings deposits during the campaign.

 

The new partner programme forms the foundation of NGDATA’s go-to-market strategy. It will feature three tiers, the highest of which is Lighthouse Partnership. Participants in this tier will play a leading role in building and marketing industry specific solutions for the next generation of customer insight and engagement tools. Premium partners, meanwhile, can customise NGDATA’s technology for specific industries, while Alliance partners will be able to resell NGDATA’s IEP and integrate the technology into applications such as chatbots and customer service tools. All partner tiers can take advantage of ongoing support and consultancy from NGDATA.

 

NGDATA has already secured participation from delaware and Seaters as the first Lighthouse partners, both of which have already begun building industry-specific solutions for the utilities and marcomms sector respectively.

 

“The collaboration between Seaters and NGDATA fuels our respective partners with data-rich insights to leverage customers’ personal interest and passion points,” said Patrick Mathot, CEO of Seaters. “Brands can now successfully onboard or retain customers by linking a brand or product experience to their passion, whether it be sports, music or other”.

 

Sven Arnaut, Solution Lead for Strategy & Accelerate at delaware said, “More demanding customer expectations are impacting our clients’ strategy, processes and systems. This is why delaware is a proud Lighthouse Partner of NGDATA. With our industry-specific insight practices, we can support our clients in stepping up their game and really interacting with their customers on a behavioural level, with a more in-depth understanding of how to rapidly drive customer value successfully and continuously.”

 

For more information about NGDATA and to request admission to the new partnership programme, please visit ngdata.com/partners

 

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INTERNATIONAL BANKING NETWORK EXPANDS AS IT WELCOMES STANDARD CHARTERED BANK

IBOS Association (IBOS), an international banking network, is delighted to announce its newest member to the group, Standard Chartered Bank.

A unique international alliance of some of the largest banks in the world, IBOS members collaborate to serve each other’s’ international clients in markets where they themselves do not operate. Standard Chartered’s rich history and extensive network across Asia, Africa and the Middle East will complement IBOS’s strong geographic coverage in Europe and the Americas, thereby creating compelling global opportunities for clients of all member banks.

IBOS Managing Director, Manoj Mistry, commented: “I am delighted that Standard Chartered is joining IBOS, further strengthening our network across this key region and opening more doors in Asia for our clients. We are relishing this next chapter and we are thrilled to be working with Standard Chartered.”

Standard Chartered will initially add Hong Kong, Singapore, India, China, Taiwan and Malaysia to the IBOS network. In time, both parties will explore expanding the relationship to additional markets where Standard Chartered operates.

Speaking on behalf of Standard Chartered, Jiten Arora, Global Head, Commercial Banking, commented “Helping businesses to connect and grow internationally is central to our brand promise. We are pleased to be a part of IBOS, which will further strengthen our role as a strategic partner in our clients’ growth journeys. We also look forward to supporting internationalising mid-corporate clients of member banks, who are keen to venture into the markets across our footprint and using our deep local knowledge to help them enter, navigate and prosper by accessing some of the most vibrant economies, trade corridors and supply chain ecosystems globally.”

Despite the current pandemic, IBOS remains open for business and the network is utilising technology to succeed at achieving its goals and ensuring clients continue to have access to services as normal. IBOS also has its sights set on growth into the markets that the ever changing economic and geographical developments demand, as it continues to develop its expansion into Australasia.

Moreover, Manoj notes that: “Additional markets across CEE are also being contemplated to serve the network as other banking association groups are starting to wind down.”

Matt Tuck, Head of Commercial Product, Service & Operations at NatWest Group, said “As a long-standing member of IBOS since its inception in 1994, NatWest Group is delighted that with Standard Chartered’s membership IBOS is extending its reach into Asia for the first time. As a market leading UK Commercial Bank, NatWest Group is looking forward to working even more closely with IBOS to support our clients’ international banking needs across this region.”

“The addition of Standard Chartered presents an incredible growth opportunity for the IBOS network and for its members,” said Chris Ward, executive vice president and head of product management & operations, PNC Treasury Management and IBOS chair and board of directors’ member. “The continued global expansion of the network will help to provide our members’ customers with the service and resources they need to be successful.”

 

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ARE MIDDLE EAST ENTERPRISES PREPARED FOR THE FUTURE?

Deloitte releases 2020 tech trends report

 

Deloitte’s 11th annual report on technology trends captures the intersection of digital technologies, human experiences, and increasingly sophisticated analytics and artificial intelligence technologies in the modern enterprise. The report explores digital twins, the new role technology architects play in business outcomes, and affective computing-driven “human experience platforms” that are redefining the way humans and machines interact.

During the current COVID-19 crisis, organizations have been turning more and more to technology to enhance business resilience and continue to operate. As organizations are forced to utilize remote working where possible or take pause, many are also realizing the benefits of this way of working as an option post COVID-19, to improve efficiencies and become more agile.  While currently dominated by communication technologies, building resilience will also require us to closely examine, and build on, trends such as ethical technology and trust, human experience platforms and architecture, and the macro forces of digital experience, cloud and risk.

“The most successful businesses today are combining cutting-edge technologies like machine learning and IoT with disruptive IT architecture and supercharged talent to create entirely new ways of working – and they already see the benefits,” said Bhavesh Morar, Lead Partner for Enterprise Technology and Performance, Deloitte Middle East. “And with enterprises needing to adapt and respond quickly to ongoing technology disruption, Deloitte expects to see more IT and finance leaders working together to develop new flexible approaches for funding innovation.”

 

The Deloitte report’s five trends of focus for 2020 include:

  • Digital Twins – Bridging the physical and digital:Digital twin technology allows businesses to create increasingly sophisticated virtual models to optimize processes, products, and services, enterprises will integrate IoT, machine learning, advanced computing infrastructure, and more to unlock entirely new business models.
  • Architecture Awakens:Systems architecture will become a strategic priority as enterprises redefine the architect role to be more nimble, responsive, and collaborative. Architects will work across the business and work creatively with non-technical project teams – forming a competitive differentiator in the digital economy.
  • Ethical Technology and Trust:Enterprises in every geography are realizing that their embrace of technology is an opportunity to gain – or lose – trust, and with it, customers’ business and brand loyalty. CIOs will emphasize ethical tech in the coming years – and create processes to help solve ethical dilemmas related to disruptive technologies.
  • Human Experience Platforms:To address the lack of connection humans often experience with daily digital interactions, a growing number of enterprises are injecting emotional intelligence into their systems. These include AI capabilities such as machine learning and voice and facial recognition, which can better detect and appropriately respond to human emotions. The net result is emotionally intelligent human experiences that leverage connections between people, systems, data, and products.
  • Finance and the Future of IT: As enterprises become more agile, financial operations will need to support new modes of working. That means CIOs and CFOs will need to explore how a new, flexible approach to enterprise finance¾across budgeting, contracting, capital planning, and more¾can redefine the future of tech innovation.

“Enterprises in the Middle East are no longer satisfied with being regional leaders – now the ambition is to go global and lead globally. There is a growing interest in looking beyond what’s new to what’s next. At present, many enterprises are looking to strengthen their structures, capabilities, and processes required to harness technology macro forces and innovate effectively in the face of exponential change,” concluded Morar.

 

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