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Beyond the balance sheet: leveraging B2C strategies in B2B financial services
By Josh Tilley, Brand Strategy Director, Initials CX
As far back as I can remember marketing has been divided between B2B and B2C, for valid...
Deloitte ignites innovation at LEAP 2024 in Riyadh
The leading global professional services firm, Deloitte, is taking part at LEAP 2024 as the official Innovation and Emerging Technology Partner. The flagship technology...
How is Fintech Lending Responding to the Cost-of-Living Crisis?
Chirag Shah, founder and CEO of Nucleus Commercial Finance and Pulse.io
Fintech lending has been a massive industry disruptor, changing the face of both personal...
The Green Buildings Guide 2024
~ IT firm releases comprehensive guide to green, healthy, and cyber secure buildings ~
OryxAlign, a leading IT cyber security and networking company, has released...
5 trends shaping banking technology in 2024
Charlie Platt, Managing Director, Banking, SAP Fioneer
Traditional retail banks face huge challenges this year. Diminishing customer loyalty, particularly among younger generations who perceive them...
Navigating the AI Revolution: Practical Integration of Gen AI in Financial Services
Pinak Kiran Vedalankar, GVP, Technology, Financial Services, Publicis Sapient
In the rapidly evolving landscape of financial services, the integration of Generative AI (GenAI) stands as...