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Designed to Redefine How Cloud Leaders Manage and Optimise Investments in the AI Era

Apptio, an IBM company (NYSE: IBM), today unveiled next-generation FinOps solutions from IBM Cloudability and IBM Kubecost designed to enhance visibility and optimise cloud costs across complex, AI-driven environments. 

As enterprises accelerate AI development, IT leaders are under increasing pressure to manage escalating costs effectively. IDC estimates that enterprise investments in AI infrastructure will reach $571 billion globally in 2026. Yet, according to an Apptio study, 55% of business leaders surveyed say they lack the information needed to evaluate technology spend effectively. FinOps provides an operational framework to address these challenges by empowering organisations with real-time visibility, financial accountability and management of cloud costs, maximising business value and collaboration.

“Generative AI is not only pushing the limits of cloud infrastructure; it’s challenging the ability of technology and business leaders to make informed decisions and evaluate tech spend ROI. The AI era is one of information and compute-power overload,” said Eugene Khvostov, Chief Product Officer at Apptio. “So, it’s imperative for organisations to gain control over their cloud and data estate. That’s the first step in harnessing the AI opportunity and exactly what our new FinOps solutions are designed to address – proactive, and predictive cloud cost management.” 

Cloudability Governance: Proactive Control Across Multi-Cloud Environments

Infrastructure as Code helps teams scale cloud infrastructure with speed and consistency. But without FinOps alignment, there can be financial blind spots—where teams deploy at speed but may lack insights into the financial impact of their infrastructure decisions.

Backed by Cloudability and now integrated with HashiCorp Cloud Platform (HCP) and Hashicorp Terraform, Cloudability Governance is specifically designed to empower FinOps teams with greater control over cloud infrastructure deployments by automating cost compliance monitoring and applying defined organisational policy – all within the engineering workflow. This includes: 

“Our customers want accurate, real-time visibility into the cost implications of the infrastructure they manage and deploy with HashiCorp Terraform,” said Armon Dadgar, CTO and co-founder of HashiCorp, an IBM company. “With native bi-directional integration between HashiCorp Terraform and Cloudability, engineers gain visibility into infrastructure costs, embedded governance checks, and optimisation opportunities directly within their workflows.”

Kubecost 3.0: Setting a New Standard for Kubernetes Cost Management  

Kubecost 3.0 represents the most advanced evolution of Kubernetes cost management to date, built to help enterprises tackle the complexities of managing their Kubernetes environments at scale. With this latest version, Kubernetes teams gain access to: 

Cloudability Governance integration with HCP and Terraform Enterprise is available today in public preview. Kubecost 3.0 is generally available now. Apptio will demonstrate the new solutions at the annual TBM Conference and at KubeCon North America (Booth 800), showcasing how organisations can leverage FinOps for strategic business advantage. 

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