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WHAT IS EMV 3-D SECURE?

Jean Fang, Product Manager, FIME

Consumers are managing their financial services in more digital and diverse ways than ever before. But as card-not-present (CNP) transactions across e-commerce, m-commerce and remote commerce rise across the globe, so does fraud. Adding security without simply creating more points of friction is a real challenge, but one that the EMV® 3-D Secure protocol – EMV 3DS for short – is trying to combat.

The protocols are generating real interest across the industry, but what exactly is EMV 3DS? And what are the key considerations stakeholders in the online payments and financial services world should be making?

EMV 3DS – the background, the basics

Three-Domain Secure (3DS) is a standard messaging protocol used to identify and verify cardholders for CNP transactions. It creates a standardized, harmonized and secure authentication solution for all stakeholders: merchants, issuers, acquirers and schemes.

Initiated by Visa and followed by other payment schemes such as Mastercard. A new version of EMV 3DS has now been developed and is being maintained by the industry body, EMVCo.

We can break the main goals of the latest EMV 3DS specifications into three:

·         Increase approval rates

Fundamentally, achieving this boosts the total volume of transactions and increases revenues for retailers, banks and schemes alike.

·         Reduce fraud

Merchants or issuing banks have historically been liable for fraudulent chargebacks, but now the responsibility is shifting depending on which version of EMV 3DS is supported during the authentication. EMV 3DS risk-based-authentication helps reduce fraud and brings huge savings, as well as more confident consumers.

·         Enhance the user-experience

Improved online authentication solutions – remembering the 3rd, 4th and 7th digit of a password set five years ago, for example – are far from user-friendly. And the stats speak for themselves: eCommerce cart abandonment rate is at nearly 70%, and around 28% of US online shoppers admit to quitting orders due to checkout processes being too long or complicated.

Cutting out complex additional steps for consumers will reduce cart abandonment and result in better sales for retailers (as well as customers happier to return!).

So, how does EMV 3DS work?

By improving communication ‘in the background’ between the issuing bank, the acquirer and the merchant, EMV 3DS streamlines the user experience. At a high level, basic account holder information can now be automatically retrieved and verified without additional consumer input.

EMVCo’s latest specification features even more intelligent risk-based decision-making with advanced algorithms and smarter data sharing that help evaluate if a purchase is ‘normal’ or not. For example, considering user location, amount spent and frequency of transactions. This means additional authentication processes are only requested when really needed.

Say I’m making an m-commerce payment on holiday in Australia from a site I’ve never visited before – I may then be taken through some of the new, simpler additional authentication solutions defined.

These now include one-time passwords sent via SMS, biometric authentication, use of existing authentication on mobile devices and background authentication checks.

Crucially, EMV 3DS is no longer just for payments. The use cases for identification and verification (ID&V) are expanding, so the scope of EMV 3DS has become much broader to include adding cards to a digital wallet, open banking services and financial services apps, etc.

Next steps to EMV 3DS implementation

EMV 3DS is a compelling authentication solution fit for the digital, omnichannel age. But as with any major system upgrade, implementation does not come without its challenges.

Selecting a trusted partner who understands the nuances and complexities of this new payments infrastructure can help take the strain of compliance. Whether defining and certifying a new solution, or upgrading an existing implementation, thorough testing and certification needs to be championed throughout. This is key to minimizing unexpected delays and costs on the path to service launch.

FIME’s long history supporting the industry’s digital transformation and participation in EMVCo enable us to deliver unrivalled expert support for your projects.

Check out our latest ‘Fintech with FIME’ podcast.

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Technology

ARTIFICIAL INTELLIGENCE AND FUTURE OF TECHNOLOGY

Ashish Jain, CEO, Future FX

 

Artificial Intelligence refers to machine intelligence that is programmed to think like humans and mimic their actions. For example while writing this article, I am not actually typing it but dictating it out using the microphone and the text is being typed by Microsoft Word itself.

The ideal characteristic of artificial intelligence is to rationalize and take actions to achieve a specified goal.

As technology advances the previous methods of artificial intelligence are taken for granted as new necessities are conjured. For example the computer was one of the most iconic invention of artificial intelligence but now it is considered as mandatory.

Artificial intelligence is continuously evolving and has to evolve. Machines are made in a way that they understand mathematics, linguistic, psychology and many more other terms that are related to human mind.

Artificial intelligence is used in many sectors for example the medical sector. It is used to test drugs and medicines.

We have applications and games which includes chess where the computer plays against us this is also a feature of artificial intelligence. Similarly self driving cars are also an invention of artificial intelligence. These have to be designed very intelligently.

This can also be used in the financial industry to trace and flag activities in banking and finance such as unusual debit card activity or usage and large deposits.

This also helps to estimate the demand supply and prices of the estimates and that makes trading easier.

Earlier, we had to pay a visit to bank on order to deposit a cheque. Then we updated to ATM/Debit Cards and now you can be identified by your retina. Many different sectors have also adapted this method to make actions it more convenient and safe.

Some more examples of artificial intelligence are iPhone’s Siri, Google’s Smart Assistant, Amazon’s Alexa, Google Maps, Ride- sharing apps like Uber and Ola, diseases mapping, Automated investing, virtual travel booking, social media monitoring, inter team chat tool, NLP tools, etc.

Artificial intelligence is all around us and playing an active role in our daily lives. Every time we open our Facebook newsfeed, do a Google search, get a product recommendation from Amazon or book a trip online, we are using it immensely.

In the coming years, computers might match or even exceed human intelligence and capabilities on tasks such as decision- making, reasoning and learning, analytics and pattern recognition, visual acuity, speech recognition and language translation.

Smart systems in commodities, vehicles, day to day use objects will save time and effort offering us a more customized and comfortable future.

It will help the medical sector hugely in upgrading the medicines and treatments, inventing new ones which haven’t been found yet and making everyone’s lives more safer and healthier. A large number of data can be collected from person to person about their health and nutrition and thus changes can be made in the lifestyle.

Artificial intelligence will bring changes in the educational system making it more revolutionary and advanced.

Overall, every factor has advantages and disadvantages and artificial intelligence has it’s lot too. Considering all the advantages artificial intelligence will also affect the human decision making power, analyzing and rational thinking, lifestyle etc. It will make people lazier and will affect their creativity. It can also lead to unemployment due to increase in usage of machines.

Like everything has a balance, artificial intelligence needs to be balanced too so that we can enjoy it’s benefits without suffering the negatives.

 

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Finance

COULD COVID-19 BE THE CATALYST FOR DIGITAL TRANSFORMATION IN FINANCE?

AI

By Simon Bull, Sales Operations & Business Development Manager at Aqilla

 

We are all now living in a new ‘normal’ where working from home is no longer a luxurious ‘perk’ of the job, but an essential. In the case of many organisations, the transition to flexible, remote working was successful, albeit slightly bumpy. But there is one department that has found it more challenging to transition to the required standards of remote working – the finance department.

The finance department often gets left behind when it comes to digital transformation largely because it is so heavily regulated. And because of this, one of the biggest problems the finance teams face is that it’s sensitive data will likely be stored on a hardware server on office premises. If you look at how organisations update their software as they grow, it’s usually the finance department lagging far behind, or sometimes forgotten about altogether. This is because finance has complex requirements that can lead to the attitude of: if it ain’t broke, why fix it?

Up until now, most finance teams have overcome the challenges this situation presents, but with the repercussions of the pandemic still very much in play, the complications that go hand-in-hand with on-premise technology have been more noticeable than usual. As a result, COVID-19 is becoming a catalyst for a digital transformation in finance, or more specifically moving finance and accounting software away from traditional on-premise solutions to built-for-cloud services. But what are the advantages of this approach, and what should finance teams be looking for in a built-for-cloud solution?

 

  1. Simon Bull

    Cost: The Software-as-a-Service (SaaS) approach that is the basis of many of today’s cloud computing businesses generally offers customers a convenient monthly pay-as-you-go model. Given that all that users need to access the software is a desktop, laptop or smart device and internet connectivity, they can also save money on the server hardware that has previously sat in the corner of the office. Hint: compare pricing from several potential providers to make sure there are no unexpected extras before signing up.

  2. Service: Good cloud-based providers offer extremely strong levels of customer support and service. It should be very easy to get help quickly and conveniently, and they should be in a position to offer advice, identify problems and fix errors without undue delay. Hint: ask for references from existing customers or look for online reviews to assess their service and support capabilities. Also, carefully check their Service Level Agreement (SLA) to clearly understand where their commitments begin and end.
  3. Security: Established cloud providers offer high levels of security, data protection and backup services as part of their ‘as-a-Service’ package. Customers benefit from the protection afforded by security specialists whose job it is to prevent breaches and keep data completely secure. Hint: Check their security policies and consider talking to existing customers about their security track record.
  4. Compliance: Cloud providers specialising in the finance industry should have compliance at the heart of their product set. Hint: Check with potential providers about their levels of compliance and certification, particularly if you have specialised requirements.
  5. Ease of use: today’s built-for-cloud software services are built for purpose, with many offering a high degree of bespoke capabilities so every user can tailor it to their precise needs. This is in contrast to traditional software packages that can be far less flexible, forcing the user to work in a particular way that might not be ideal. Hint: ask potential providers for an online demonstration to check the way the services work meet your needs.
  6. Performance: In the early days of cloud computing, finance software was too basic for many professionals to consider. Today, there are many entry-level services, while others offer a comprehensive range of capabilities to precisely fit the needs of professional finance departments. Hint: evaluate the range of capabilities offered by a cloud provider, which should include areas such as: extensive analysis, proper periodic management and business calendars, multi-currency, multilingual and multi-company operation, full VAT handling International coding, tax and language flexibility, automatic reconciliation / bank integration, built-in key performance measurement, advanced search, selection and drill-down, document and image scanning. Hint: compare the features of different providers in advance – if anything important is missing, look elsewhere.
  7. Regular updates: Software developers find it much easier to update and improve their services when they are delivered online, and can more effectively keep up with finance best practice and changes to rules and regulations. Many also encourage users to suggest improvements or new features which are then provided to customers at no extra cost. Hint: ask providers about how often they update their software and whether you can suggest improvements.

 

For many businesses, these are compelling reasons to adopt cloud-based finance software services, even in normal circumstances. But considered in the context of the current remote working environment, built-for-cloud finance software can help departments to adapt and capitalise on working from home and match the levels of digital transformation seen across many other key business functions.

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